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Deezer Survey Reveals 97% Cannot Distinguish AI Generated Music

November 12, 2025
in AI, Robotics
Reading Time: 2 mins read
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A recent survey of 9,000 music listeners across eight countries indicates that 97% of participants could not differentiate between human-created and AI-generated music. The study, conducted by Ipsos on behalf of Deezer, suggests a significant challenge for content identification and rights management.

Consumers demand AI music labelling

The survey found that 73% of respondents support clear labelling for AI-generated music tracks. This sentiment highlights a potential shift in consumer preference towards transparency regarding the origin of creative content.

Creator rights threatened by AI music

The indistinguishability of AI music raises questions for copyright holders and creators regarding the potential for unauthorised use and the dilution of established intellectual property. Industry bodies are monitoring the development of AI music generation technologies and their impact on existing licensing frameworks.

Platforms must identify AI content

Music streaming platforms and digital distributors face increased scrutiny over their role in identifying and potentially flagging AI-generated music. The survey results suggest a growing expectation from consumers for these platforms to provide clarity on content origins.

Governments address AI music implications

Governments and regulatory bodies are beginning to address the implications of AI in creative industries. Discussions are underway regarding potential guidelines or legislation that could mandate transparency for AI-generated content, impacting how such music is produced, distributed, and consumed.

AI music disrupts licensing models

The widespread adoption of AI music generation could necessitate a re-evaluation of current music licensing models. Determining ownership, royalties, and usage rights for AI-composed or AI-assisted music presents a complex legal and commercial challenge.

Rapid AI music tech advancement

The rapid advancement of AI music generation tools means that the technology is becoming increasingly sophisticated and accessible. This trend is likely to accelerate the production of AI-generated music, further complicating identification and regulation efforts.

AI music threatens artist livelihoods

Concerns exist within the music industry regarding the potential economic impact on human artists. The ability of AI to generate music at scale and at low cost could alter market dynamics and the economic viability for independent musicians and established artists alike.

Transparency builds consumer trust

Maintaining consumer trust will be crucial as AI plays a larger role in content creation. Transparency regarding AI’s involvement in music production could influence listener engagement and their perception of authenticity.

Industry adapts to AI music

The music industry is actively exploring how to adapt to the rise of AI music. This includes developing new tools for detection, advocating for clear labelling policies, and engaging in dialogue with technology providers and policymakers to establish responsible practices.

Ethical debates on AI creativity

Beyond technical and legal aspects, the ethical implications of AI-generated music are being debated. These discussions often centre on issues of artistic integrity, the definition of creativity, and the potential for AI to devalue human artistic contributions.

AI reshapes music’s future

The survey underscores a significant technological shift. As AI music becomes more prevalent and harder to distinguish, the future of music creation, distribution, and consumption will likely involve a complex interplay between human creativity and artificial intelligence, with ongoing adjustments required from creators, platforms, and listeners.

Source: Reuters
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